How to Make Your Content Easy to Share

If you want people to share your content, you have to make it easy for them to share.

Otherwise they won’t do anything. So if you’re one of the few blogs that doesn’t already have social sharing buttons setup, go tie that down.

There are a ton of WordPress plugins and other tools and apps that let you set up social sharing buttons. Social Warfare is a great choice. So are Shareaholic, AddThis, and SumoMe’s social sharing app.

Once you’ve got those buttons set up, make sure they show the share counts to your site visitors. Setting them up to show those counts will demonstrate to your visitors that other people liked your content enough to share it.

Of course, we still don’t have our Twitter share counts back. (Grrrr…) 

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