How a Short Animated Video Instantly Grabs Your Audience’s Attention

Attention = rising above the noise to solely focus on one given thing. To clearly ‘take possession

of your mind’ out of the busy-ness and ‘trains of thought’ without which you would simply be distracted, dazed and confused.

This definition gives us a great start. Now that we know that attention means to ‘take possession’ of your (audiences’) mind, the next logical question is…HOW?

How do you ‘rise above the noise’ that’s distracting your team, colleagues, clients and prospects…every minute of the day? Before I give you the 3 part-blueprint, let’s dig a little deeper. Because you’re about to discover the 2 neurons you need to understand to ‘take possession’ of your audience’s mind (i.e, grab their attention).

http://www.powtoon.com/blog/why-animated-videos-grab-attention/